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World’s leading IM service provider, WhatsApp has confirmed through a blog post that it will axe the annual subscription free. Moreover, the company has also confirmed that it won’t introduce any in-app advertisements.
The annual subscription fee of WhatsApp was $0.99 (~ ₹ 55) after the first year of free usage. Though many of us (like me) used to get free extension at the end of every year.
“Many WhatsApp users don’t have a debit or credit card number and they worried they’d lose access to their friends and family after their first year. So over the next several weeks, we’ll remove fees from the different versions of our app and WhatsApp will no longer charge you for our service.”, the company said in a blog post.
The post also added, “Starting this year, we will test tools that allow you to use WhatsApp to communicate with businesses and organizations that you wantto hear from. That could mean communicating with your bank about whether a recent transaction was fraudulent, or with an airline about a delayed flight. We all get these messages elsewhere today – through text messages and phone calls – so we want to test new tools to make this easier to do on WhatsApp, while still giving you an experience without third-party ads and spam.”