Idea Takes on Reliance Jio With ‘Digital Idea’ app suite

Idea Cellular on Monday has launched three new mobile application – Music Lounge, Idea Movie Club, and Idea Game Spark as part of its new Digital Idea apps suite.

The Idea Music Lounge offers a rich library of over 2 million Bollywood, Regional and International music tracks with 50+ curated radio stations. Users can create their own playlists and ‘Wake Up Mode’ lets them set their favourite song/tune to wake them up. The Idea Music Lounge provides a number of new features, including a ‘DJ Mode’ which enables transition of songs for a DJ effect; ‘Wake Up Mode’ with the user’s favourite song; and ‘Dynamic Lyrics’ that provides lyrics while listening to a particular song. This service will be available at a subscription of ₹ 49 per month. An introductory offer will give subscribers a free subscription for 90 days from the time of installation. The introductory offer to be claimed before March 31, 2017.

The Idea Movie Club offers a rich library of more than 4,000hit movies & videos across Bollywood, Regional & International Cinema and latest TV Shows & TV Series. This service will be available at a subscription of ₹ 49 per month. An introductory offer will give subscribers a free subscription for 90 days from the time of installation. The introductory offer to be claimed before March 31, 2017.

The Idea Game Spark will offer unlimited games across genres as well as latest and popular virtual reality games. The subscription charge for the Idea Game Spark is at Rs. 29 per month for unlimited games both online and downloads. An introductory offer will give subscribers a free subscription for 90 days from the time of installation. The introductory offer to be claimed before March 31, 2017.

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